About Circle 4 Marketing
Hi! I’m Ellen and I'm thrilled to welcome you to Circle 4 Marketing, a consultancy specializing in partnership marketing, upcycling, and sustainable growth strategies.
Based out of Atlanta since ‘98, I’ve spent my career helping large and small businesses across the non-profit, hospitality, and SaaS/tech industries grow by unifying and transforming scattered marketing efforts into integrated strategies that drive lasting success.
And I’ve been very fortunate. Not only have I worked with fantastic people, inspiring organizations, and iconic brands, I’ve had a lot of fun doing it.
At Circle 4 Marketing, I offer a different approach.
I’m a proud marketing generalist, people-focused and data-driven, who loves to think about the customer. Marketing touches every area of the business and so I focus on solving problems holistically.
After 25 years building alliances, launching gtm campaigns, and elevating brands, I want to help businesses stop the reactive marketing loop and develop strategies that support sustainable growth.
I like to ask the hard, “what if” operational questions and help develop scalable solutions. While the satisfaction of hitting a revenue goal or getting a project over the finish line under budget and on time is a sweet, sweet feeling, there’s a ripple effect —on resources, team morale, partner relationships, and even vendors.
And the research backs it up; a well-integrated marketing ecosystem helps achieve faster growth. And incremental growth starts with taking a step back —you need that 30,000 ft view to answer, “what is my capacity for growth?”
I developed my 4-pillar marketing methodology to spot the gaps, fix the flow and keep it simple.
My 4-Pillar Marketing Methodology
When marketing feels overwhelming or ineffective, it’s often because resources are spread too thin or there’s a lack of strategic alignment. I developed my simple 4-Pillar Marketing Methodology to help businesses achieve clarity fast. My services are designed to help businesses quickly pinpoint gaps in their marketing ecosystem and craft a clear, actionable plan.
The 1st pillar of my methodology is an audit or readiness assessment—a stand-alone service designed to provide clarity. Through an in-depth, diagnostic review of your marketing ecosystem, I’ll highlight untapped potential and reveal your true capacity for growth.
An audit is essential for evaluating your systems, resources and opportunities before making major commitments or as the starting point for a larger engagement. Whether you need an expert consultant to guide a specific project to success or a hands-on fractional leader to embed within your team and drive outcomes, I’m here to help!
Still based in Atlanta, I prefer in-person meetings over coffee when possible! However, I’m also available to meet virtually or over the phone.
Our initial 30-minute discovery call is complimentary.
What to expect.
My goal is to become a trusted partner to my clients. My values are the guideposts for how I run my business. Here's what you can expect while we're working together.
1. MAKE WORKING TOGETHER EASY.
As your partner, I aim to be an extension of your team. You can count on me to be proactive, communicative, and solution-oriented. I’ve achieved a lot and never squander failures; I use all those experiences to avoid unnecessary challenges and anticipate your needs.
2. LAUNCH STRONG.
I believe in quick wins that power your momentum. Despite the scope of our project, I’ll be hyper-focused on integrating quickly. I want you to feel the impact of our partnership fast while driving toward your long-term business goals.
3. AIM FOR MEANINGFUL TRACTION.
Insightful marketing campaigns are powered by data and driven by people. Together, we will track your marketing activity and evaluate the impact on your whole business, including customers, team members, partners, and their clients—to ensure lasting success.
4. I BELIEVE IN DOING GOOD AND DOING WELL.
I want to make your investment financially successful and personally rewarding. Nothing inspires me more than working with great people toward a shared goal. I am committed to fostering a relationship grounded in candor, reliability, and optimistic problem-solving.